The Revv Blog

PPC strategy from people who actually do the work

Franchise advertising, account audits, automation — no fluff, no recycled LinkedIn takes. Just what we're seeing in real accounts.

Geo-targeting overlap is silently inflating your CPCs. Here's how to spot it and fix it across 40+ locations.

Why Your Franchise Locations Are Competing Against Each Other on Google

Geo-targeting overlap is silently inflating your CPCs. Here's how to spot it and fix it across 40+ locations.

After 100+ audits, the same five leaks show up almost every time. Run this checklist before your next QBR.

What this blog is, what it isn't, and why we're publishing in the open about franchise PPC, audits, and automation.