All Case Studies
Marine RecreationEastern Connecticut

Boat Club — Northeast

Doubled Membership in Year One

Headline Result
+{{STAT}}
Memberships / 12mo

The Problem

A Northeast boat club opened with a strong concept but no marketing engine. Inquiries were trickling in via Facebook and word-of-mouth, with no paid strategy and no funnel.

Our Approach

We launched a tightly geo-targeted Google Ads campaign focused on high-intent membership terms within the club's catchment radius, built a conversion-first landing page, and developed an off-season retention play to keep inquiries flowing through winter months.

The Results

  • Membership count doubled within 12 months
  • Cost per membership inquiry reduced {{STAT}}%
  • Off-season inquiry pipeline established for first time
  • Replicable playbook built for sister-club expansion

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